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Senior SEO Strategist (Remote)

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The following requirements are must-haves for this position:

  • 5-6 years of SEO experience, either at an agency or in-house
  • Past-proven experience at successfully managing and implementing technical SEO initiatives for multi-domain, multi-lingual, and multinational websites
  • Comprehensive knowledge of organic search and search engine ranking algorithms including both on-page and off-page SEO activities
  • Experience with Schema.org, Google Tag Manager, Search Console, Google Analytics, SEMRush, Moz, and Screaming Frog
  • Basic understanding of web development (ability to code is not required)
  • Advanced Excel skills (pivot tables, look-up function and conditional functions)

Do you thrive on leveraging SEO to drive business results? Are you analytical with the ability to take data and create effective human-centered SEO activities? This role works closely with our marketing strategists and web team to deliver results through SEO activities. 

We’re building a different kind of work environment at SmartBug Media—one where you can deliver exceptional results, have a great time with people you respect, and still embrace the things that matter in life. If this sounds like an excellent role for you, you should read on!

Position Overview: 

As a Senior Technical SEO Strategist, you will work closely with account owners to understand gaps in current SEO performance and recommend results-driven activities to improve.  You will be a key part of strategic website updates and initiatives, partnering with teams to evolve client websites while maintaining SEO best practices. With this being a new role to SmartBug, you will play a key role in defining quality standards and processes for keyword research, website SEO audits, implementing Schema, link building, SEO analytics, and implementation of all off-page SEO activities. In short, you’ll play a big part of building the future of our SEO services and get to work with some of the brightest inbound marketers in the country.

The day-to-day:

  • Creation and ongoing improvement of SEO services keyword research, website SEO audits, implementing Schema, link building, SEO analytics, and implementation of all on an off-page SEO activities
  • Conducting SEO audits of client website performance
  • Building analytics reports on keyword and site rankings, site domain performance, backlinks, on-page performance, and organic traffic trends
  • Diagnosing and resolving organic traffic and SEO issues
  • Setting up proper performance tracking on site domains 
  • Implementing Google Search Console and Google Analytics
  • Informing client services and web team of algorithm updates and SEO news
  • Advising on best practices around domain, sub-domains, and site architecture
  • Providing expertise as-needed for complex SEO problems/opportunities
  • Contributing thought leadership to SmartBug marketing and PR
  • Other responsibilities as assigned.
  • Have fun and make some great friends!

Experience and Education Requirements:

  • Authorization to work in the U.S. without employer sponsorship is required
  • 5-7 years SEO experience, either at an agency or in-house
  • Past-proven experience at successfully managing and implementing technical SEO initiatives for multi-domain, multi-lingual, and multinational websites
  • A comprehensive knowledge of organic search and search engine ranking algorithms including on-page and off-page SEO activities
  • Experience with Schema.org, Google Tag Manager, Search Console, Google Analytics, SEMRush, Moz, and Screaming Frog
  • Basic understanding of web development (the ability to code is not required)
  • Experience with HubSpot or marketing automation platforms a bonus
  • B.A. or B.S. degree required
  • Demonstrate strategic thinking and independent management skills
  • Solid business acumen, management, and problem-solving skills
  • Proven experience finding, analyzing, and assimilating market and customer data into SEO strategies
  • Experience presenting to clients or executive-level team members preferred
  • Creative and innovative with a focus on excellence and execution
  • Working knowledge of CMS platforms such as WordPress or HubSpot
  • Advanced Excel skills (pivot tables, look-up function and conditional functions)
  • Excellent writing skills and a strong understanding of how to write SEO-friendly content
  • Proficiency in Microsoft Office and Google Suite
  • Agency or client service experience is a bonus
  • Experience working remotely in similar roles is strongly preferred

Interview Process:

  • Phone screening
  • Two video calls with the VP of Client Services and Marketing Strategist
  • Reference checking
  • Final video interview with SmartBug’s CEO

Our extensive employee benefits program includes:

  • Generous compensation package with performance incentives
  • Health insurance with company contribution
  • Paid maternity and paternity leave
  • Paid vacation
  • Paid time off
  • 401(k) with employer matching
  • Flexible spend plan
  • Company-funded short-term disability and life insurance
  • Long-term disability
  • Annual leadership conference, SmartBugapalooza
  • Training budget
  • The flexibility of working remotely

About SmartBug Media™
SmartBug Media™ is a globally recognized Intelligent Inbound™ marketing agency that assists businesses in growing revenue through content marketing, sales enablement, web development, marketing automation, and PR. For more than 10 years, SmartBug™ has helped businesses increase qualified leads, close customers, and enhance the reach and loyalty of their brands. We’re one of a handful of HubSpot Diamond partners in the world, the highest-rated agency in the history of the HubSpot ecosystem, and were named HubSpot's Global Partner of the Year in 2018. With five Comparably awards won in 2018 and certification as a "Great Place to Work" for the second year in a row, it's clear that it's not just our clients that like us.

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